Group 596
STRATEGY

What good is having a strong website if people can’t find it? A smart plan for driving high quality traffic to your website should be just as paramount today as a business plan itself.

What good is having a strong website if people can’t find it? A smart plan for driving high quality traffic to your website should be just as paramount today as a business plan itself.

  • Audience Building
  • New Opportunities
  • Buyer Personas
  • Marketing Overview
Group 592
DESIGN

Make no mistake, people judge your business by the way your website looks in a matter of seconds, so before we begin driving more traffic to your website, let’s make sure it does a great job selling your brand.

Make no mistake, people judge your business by the way your website looks in a matter of seconds, so before we begin driving more traffic to your website, let’s make sure it does a great job selling your brand.

  • User Experience
  • Mobile Responsiveness
  • Conversation Flow
  • Site Branding
Group 593
DEVELOPMENT

Our highly skilled website developers located right here in the Twin Cities area utilize advanced technical expertise to create your website as efficiently and effectively as possible.

Our highly skilled website developers located right here in the Twin Cities area utilize advanced technical expertise to create your website as efficiently and effectively as possible.

  • Site Maintenance
  • Site Support
  • App Integration
  • New Programs
Group 595
MARKETING

Our online marketing services involve strategy development, onsite optimization, content marketing, analysis and reporting. We also offer PPC, social media marketing and display advertising.

Our online marketing services involve strategy development, onsite optimization, content marketing, analysis and reporting. We also offer PPC, social media marketing and display advertising.

  • Search Engine Optimization
  • Social Media Marketing
  • Pay-Per-Click
  • Display Advertising

our digital marketing approach is simple

the results are game changing

design

DESIGN

Web design is critical in today’s competitive marketplace. Ensure your website accurately reflects the quality of your business and your brand.

website design

DRIVE

DRIVE

Our online marketing services involve strategy development, on-site optimization, content marketing, analysis, pay-per-click and social media marketing.

digital marketing

CONVERT

CONVERT

Increase the odds that your visitors will become customers with conversion optimization. Get in your audience’s head and give them what they want!

conversion

0%

CLIENT RETENTION

0

PROJECTS COMPLETED

0+

YEARS OF EXPERIENCE

0

TEAM MEMBERS

We know internet marketing and have been in the game since 2011.

We pride ourselves on our hard work and dedication, but also on our ability to collaborate with our clients to deliver a full-service digital marketing strategy that’s incredibly effective. We know just how important your business is.

INDUSTRY THOUGHT LEADERS ON

Top

Best Digital Marketing Agencies in Minneapolis 2024

EXPERTISE.COM

DigitalParc received this award from Expertise thanks to our proficiency in Digital Marketing and the results seen by our clients. We specialize in being a true full-service Digital Marketing Agency handling the entire process for our clients. From Website Design, SEO, Email Marketing, PPC Campaigns and more, DigitalParc is ready to provide exceptional service for your business.

Top Email Marketing Company in Minneapolis 2024

CLUTCH.COM

We have been consistently one of the top Email Marketing agencies on Clutch, once again receiving this recognition in 2024. Our years of experience and commitment to delivering creative and engaging email marketing campaigns for our clients is what sets us apart. Our email marketing strategies have helped many of our clients reinvigorate their businesses with new leads.

Top

Best Pay-Per-Click (PPC) Agencies in Minneapolis 2024

EXPERTISE.COM

DigitalParc continues to deliver quality leads and results for our clients through PPC campaigns, which helped us earn a spot as one of the best PPC Agencies in Minneapolis in 2022, 2023 and 2024. We have the proper tools to determine the best paid ads strategies that will drive quality leads and business to your company.

Top SEO Agency in Minneapolis 2024

UPCITY.COM

We are proud to be named not only one of the top SEO service providers in Minneapolis, but one of the best SEO companies nationwide on UpCity. Our commitment to best practice in our optimization work keeps our clients’ rankings high, leading to new business flowing in. From local to national SEO, on- and off-page optimization, Google Business Profile optimization and more, DigitalParc is ready to transform your digital presence.

DIGITALPARC ANSWERS YOUR QUESTIONS +

What types of websites have you created?

We’ve developed over 1,000 websites since 2009, spanning various industries such as Accommodation and Food Services, Construction, Education Services, Finance and Insurance, Healthcare and Social Assistance, Manufacturing, Professional Services, Retail Trade, Transportation and Warehousing, Wholesale Trade, and others. We’ve also assisted clients in building their websites across the region, including Minneapolis, St. Paul, Bloomington, Plymouth, Maple Grove, and beyond.

How can I boost my website’s keyword positions?

To enhance your website’s SEO rankings, begin with thorough keyword research to find valuable keywords relevant to your business. Use these keywords to optimize your content, such as page titles, meta descriptions, and on-page text. Ensure your website is mobile-friendly and loads quickly, as these factors impact search rankings. Generate quality backlinks by creating valuable content that others will want to link to. Utilize social media and content marketing to drive more traffic and engagement. Regularly track your website’s performance with analytics tools to pinpoint areas for improvement and make informed decisions to optimize your Minneapolis SEO strategy.

How can I make my website more effective at generating leads?

To boost lead generation on your website, first, understand your target audience by creating buyer personas. Then, tailor high-quality content to address their needs. Place clear calls-to-action (CTAs) like contact forms or click-to-call buttons prominently on your site to prompt action. Experiment with different designs and copy for CTAs and landing pages using A/B testing to improve conversion rates. Also, optimize your site for search engines with keyword research and on-page optimization to attract relevant traffic. Finally, track user behavior using web analytics tools to identify areas for improvement in your lead generation strategy.

How does mobile optimization impact SEO?

Mobile optimization is crucial for SEO because more people use mobile devices to browse the internet. More than 50% of website traffic worldwide comes from mobile devices. Having a mobile-friendly website improves user experience, which boosts website engagement, lowers bounce rates, and enhances SEO. Building a mobile-first website with WordPress ensures a seamless experience on all devices. Using tools like Google Analytics and Google Tag Manager for conversion tracking helps understand user behavior and make data-driven decisions for better lead generation and SEO performance. Mobile optimization is especially vital for Google advertising.

What’s the difference between on-page and off-page SEO?

On-page SEO focuses on optimizing your website directly for better search engine rankings. This includes actions like using relevant keywords, optimizing meta tags, refining content, and linking within your site. Off-page SEO, however, works outside your website to boost its authority and popularity. This involves activities like building links from other sites, engaging in social media marketing, and attracting potential customers through lead generation efforts. Link building is especially important in off-page SEO as it shows search engines that your site is trustworthy. Lead generation aims to bring in potential customers through various marketing channels, ultimately increasing conversions and revenue.

How long does it take to see results from SEO?

The time it takes to see SEO results varies based on factors like keyword competition, current website SEO status, and the resources invested. Generally, it can range from weeks to months or even years. Local SEO for Minneapolis and St. Paul might yield quicker results due to less competition. Yet, it’s crucial to understand that SEO is continuous and needs ongoing effort for sustained improvement.

How do I maintain and update my website once it’s built?

To keep your website in top shape, follow these steps. First, back up your data and files regularly to avoid losing anything important or risking downtime. Keep your plugins and themes updated to prevent security risks and ensure smooth operation. Use web analytics tools to track performance metrics like page speed and user engagement. Address any issues promptly to keep your site running smoothly. If you’re short on time or expertise, consider hiring a professional web maintenance service to handle updates and security for you.

What’s the timeline for building a website?

The time it takes to build a website varies based on factors like its size, complexity, design, and content availability. A small, basic website might be done in a few days, but larger, custom projects could take weeks or months. The client’s feedback and availability also affect the timeline. To keep things on track, it’s crucial to communicate clearly with the web developer, set realistic expectations, and provide all needed content and resources promptly.

What’s the deal with local SEO compared to regular SEO?

Local SEO is all about optimizing a business’s online presence for location-based searches, making it easier for customers to find them in their area. This means tweaking things like their Google My Business profile, local citations, and content to cater to local searches. Regular SEO, on the other hand, aims to boost visibility in broader, non-location-specific searches. For small and medium-sized businesses relying on local customers, nailing local SEO is crucial for driving revenue.

How can I get more leads from my website?

To boost lead generation through your website, start by designing it with lead generation in mind. This involves adding clear call-to-action buttons, contact forms, and easy click-to-call or click-to-text features. Ensure your website is mobile-friendly using responsive design, as many users browse on smartphones and tablets. Create targeted landing pages with special offers or promotions tailored to your ideal customer, optimizing them with catchy headlines, clear benefits, and strong calls-to-action. Incorporate social proof like customer testimonials or case studies to build credibility. Regularly analyze your website’s performance using analytics tools to track user behavior and conversion rates, making adjustments as necessary to enhance lead generation.

What is SEO and how does it work?

SEO, short for Search Engine Optimization, is the practice of improving a website’s visibility in search engine results. Its aim is to boost both the quantity and quality of organic traffic to a site by optimizing it for specific keywords or phrases. For instance, SEO Minneapolis focuses on optimizing a site for searches related to Minneapolis, targeting relevant terms to enhance visibility and attract local visitors.